Canucks 7th Man = fail
November 3, 2008
Imagine you really really wanted to be an awesome hockey player, so you gave yourself the Hart Trophy before you ever scored a goal or played a game.
Or better yet, you were in the NHL for like 30 years and you wanted to be a way better player, so your team announced you as the seasons MVP before the season started in hopes that you would become that good.
Thats pretty much how the Canucks went about it for this 7th man hullabaloo.
But in this case they ripped off the idea from football, and planned a big-ass overblown ceremony for their completely made-up corporate uber schlockiness like it was some sort of significant and important award that hadn’t been hatched in a corporate boardroom by marketing execs looking for a desparate way to increase brand loyalty in these troubled economic times.
Since when did we need praise for being fans? Oh, and when did we ever become the worlds awesomest fan-base? And who’s the guy at his house shelling out for a Pay Per View game because he can’t spend the G on bringing his family to the game? Is he the eighth man now? Does he get a sweet little flag too? How else is he going to be able to know how important and loved he is by the ownership?
This might have been a more appropriate banner to raise:
Bah.
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